Investor Relations | Company Profile | Mulberry

Integrated approach to communication across both new and traditional forms.
Majority of marketing investment allocated to Digital.
Programme of customer events to launch seasonal collections providing an instantly shoppable, real-time experience.
New Mulberry store concept features design elements that represent the brand’s distinctive British heritage and introduces advanced technology features to enhance the in store customer experience

Commitment to “Made in England” strategy, with continued investment and development of the two UK factories in Somerset which manufacture approximately 50% of bags.
Agile supply chain from UK manufacturing enabling faster reactivity and reduced lead times.
Specialist Artisan studio within each factory showcases the Group’s distinctive British craftmanship on special and limited edition products.
Somerset based customer services.